Wednesday, April 15 2015 08:27

VTB Bank (Armenia) and MasterCard have summed up the results of the joint campaign "At the Wheel with VTB". The press service of the Bank has told ArmInfo that the campaign participants were holders of Cirrus/Maestro and MasterCard Standard cards, as well as holders of Gold MasterCards of VTB Bank (Armenia). 

The 100 finalists who obtained the highest number of bonuses took part in a prize drawing on April 14.  Gayane Badalyan won a certificate for acquisition of household appliances worth 500 thsd AMD. Lilia Davtyan won a tour package to Sri Lanka for two persons. The main prize - Renault Logan - went to Anahit Harutyunyan.   
Those who used the cards to pay for goods and services in Armenia and abroad and who made online payments could take part in the drawing of the three abovementioned prizes. The campaign lasted from December 15, 2014 till March 15, 2015. 

For each noncash 1,000 AMD transaction at the bank's outlet the customers got 2 bonus points, for each 1,000 AMD transaction at other banks' outlets and abroad they got 1 point. 
"

We were glad to provide our customers with more opportunities and convenience in banking services. We were also happy to conduct one more interesting campaign in partnership with MasterCard. The goal of the campaign was to stimulate the growth of noncash payments. As compared to the same period of the previous year, the turnover of the MasterCard operations has considerably grown at our Bank. This enhances the financial culture of the consumers and the noncash payment market of Armenia," said Yuri

Gusev, Director General, Chairman of the Management Board of VTB Bank (Armenia). 
"Our joint campaign with VTB Bank (Armenia) aims to boost the noncash payments and it is one more step towards the world of noncash operations. It is simple, convenient and safe to pay with cards. We were glad to give an opportunity to the cardholders to win prizes by paying for shopping with cards", said Alexander Dunayev, MasterCard Manager for Armenia, Belarus and Kazakhstan. 

According to the Analytical Review "Armenian Banks in Card Business" prepared by the Agency of Rating Marketing Information (ArmInfo), VTB Bank (Armenia) is in the lead in active cards. As of 1 October 2014, it had over 368 thsd cards, including 355 thsd Visa cards (first position in the market). The Bank became a MasterCard member 1.5 years ago and managed to issue over 13 thsd MasterCards before October 2014, having joined the top ten banks. VTB Bank (Armenia) is also in the lead in terms of plastic transactions (over 120 bln AMD in Jan-Sept 2014). As of 1 October 2014, the Bank had 233 POS terminals of its own and 150 ATMs. Before 2013, VTB Bank (Armenia) issued and served Visa cards only. In Sept 2013 it became a principal member of MasterCard and started issuing and serving Cirrus/Maestro, MasterCard Standard and MasterCard Gold cards. The Bank also serves ArCa local cards and it has a processing center of its own. 

VTB Bank (Armenia) joined VTB Group in April 2004 and is fully owned by VTB Bank, the second biggest bank in Russia. VTB Bank (Armenia) is one of the leaders of Armenia's banking sector. It has 67 branches all over the country (the largest branch network in Armenia).